Our client Invest Bristol & Bath (IBB), the inward investment agency for the Bristol & Bath region, received a major PR boost last week when China Daily referred to the region as ‘the European capital for VR.’ China Daily, a state-run newspaper founded in 1981, is the largest circulation English language newspaper in China. With a print circulation of half …
Middle Eastern PR Smash!
Find A Better Way, the landmine charity founded by Sir Bobby Charlton, had a huge Middle Eastern PR smash hit this week thanks to a half page in Kuwait’s prestigious Arab Times. It was the first time an Imp Communications client had been placed in a Middle Eastern publication, and we were delighted to get off the mark with such …
International PR success for new client!
Imp Communications secured new client Invest Bristol & Bath (IBB) a fantastic International PR coup earlier this week with an appearance in the world’s largest English language newspaper, the Times of India. Having recently been hired by IBB to promote the region’s technology cluster in overseas media, we were asked to use the recent VR World Congress in Bristol as a hook. As …
ASOS Likes and the rise of ‘owned media’
Our client Jo Emerson was quoted extensively on Tuesday in an article by Siam Goorwich on ASOS Likes. As the largest online independent fashion and beauty retailer in the UK, appearing on ASOS.com was a great bit of PR for Jo. Sitting on a subdomain of the main ASOS site (likes.asos.com), ASOS Likes provides a steady stream of daily content covering …